Heather Nixon of Heather Nixon Photography knows that boudoir isn’t just about stunning images, it’s about creating something women can hold, treasure, and proudly display. By combining thoughtful session design with premium album presentation, Heather has mastered the art of helping clients say “yes” to albums.

In this interview, she shares her insights on how to sell albums successfully, how presentation and storytelling elevate the client experience, and how she integrates premium albums from DreambooksPro into her boudoir business to create lasting, empowering keepsakes.

1. Can you tell us a bit about how you introduce albums to your clients? Do you present them before the shoot, during the consultation, or after, and why?

I present them after the session. Clients do see photos of the different styles in my pricing guide beforehand, so they already know how beautiful they are but seeing them in person is a whole different experience. They love feeling the textures, holding the weight of the album, and seeing the elegance up close.

2. How has working with DreambooksPro influenced the way you design or present albums to your clients? Are there features or options that have made a real difference in your process?

Dreambooks albums honestly sell themselves the second a client picks one up. Having all the sample options in the studio has been a game changer. Their album cover box has been a recent client favorite, everyone loves flipping through it and feeling all the textures. And on the back end, their customer service is top tier. They’ve always been incredibly helpful and supportive in every situation.

3. Some clients initially hesitate to invest in an album. What are the most common concerns you hear, and how do you help them see the value?

Some clients think they’ll get more out of digitals, but I always remind them: nine times out of ten, you’re way more likely to grab your album and flip through it than you are to hunt down a USB, charge your laptop, plug it in, and load everything up. An album keeps their images beautifully and safely and with Dreambooks’ album boxes, they also stay private. Printing your images really is next level.

4. Do you use mock-ups or previews to help clients visualize their album? Can you share a story where this approach led to a surprising “yes”?

I don’t. My clients already have enough decisions to make, so I keep it simple. I show them a sample album and tell them their images will be laid out very similarly. Album design is fully taken care of on my end, and my clients trust me with that process.

5. Looking back, have there been moments where you missed an album sale? What did you learn from that, and how has it shaped the way you offer albums today?

I don’t expect every client to get an album. But I’ve structured my pricing in a way that it genuinely makes more sense to get an album than to walk away with just digitals.

6. From your experience, what makes a boudoir album truly stand out to clients, both in terms of design and the emotional impact?

It gives them another chance to relive the day. The day they redefined who they were. The day they saw their own power. The day they finally felt like themselves again. That emotional connection is what makes the album so impactful.

7. Have you noticed any new trends in album preferences or styles over the past year, and how do you use DreambooksPro to stay ahead of them?

Honestly, after eight years in the industry, clients still gravitate toward the same classic covers they loved in the beginning. Occasionally someone chooses a more extravagant option, but Dreambooks’ timeless covers are truly unbeatable.

8. If you could give other boudoir photographers one piece of advice about selling albums consistently, what would it be?

Structure your pricing so that getting an album just makes sense. Digitals should always be higher, because they include full printing rights. Then hand your client the album you want to sell, let the product do the talking. They’re looking to you for guidance, so show them what you love.

Heather’s approach proves that album sales grow naturally when the product feels like a meaningful extension of the boudoir experience. By confidently showing clients the quality she believes in, structuring her pricing with intention, and trusting the emotional impact of print, she makes it easy for women to choose a keepsake that truly honors their transformation.